When fans visit the new Cardinals Stadium that opens this August, they will be surrounded by some of the most captivating and breath-taking images of the state thanks to a new partnership between the Arizona Cardinals Football Club and Arizona Highways magazine.
The new Cardinals Stadium is already receiving rave reviews for its bold architecture and cutting-edge technology. Now, the interior design work will become the focus and much of it involves Arizona Highways, the pre-eminent publication for scenic and landscape photography.
Throughout the facility, images from Arizona Highways magazine's award-winning photographers will be on display in a variety of locations. Fans will notice them along all escalators and the pedestrian ramps, within each elevator and on various elements on the concourses. In one of the club areas, there will also be a mural depicting decades of Arizona Highways magazine covers through the years.
In 2002 when the Cardinals took over design and construction control of the stadium project, the team set out to establish a new standard of design excellence and increased its investment in the project significantly. Since then, the venue has received worldwide acclaim for its distinctive architecture and cutting-edge design and was recently named by Business Week as one of the ten most impressive sports facilities in the world.
Cardinals Stadium will not only feature a retractable roof but will also be the first in the United States to feature a fully retractable grass playing surface. In addition to hosting Cardinals games, the stadium will host Super Bowl XLII in February of 2008. It will also be the annual site of the Tostitos Fiesta Bowl and will host the first-ever BCS National Championship Game in January of 2007. The stadium will have a seating capacity of 63,000 with the ability to expand to 73,000 for mega-events.
Arizona Highways magazine's award-winning photography and travel journalism and its steadfast commitment to discovering the state's treasures has brought the beauty and splendor of Arizona to visitors and natives alike for more than 80 years. Helping to drive tourism to and through the state, Arizona Highways has over 250,000 subscribers and over 1 million readers in all 50 states and a 150 countries as well as a publishing imprint Arizona Highways book and physical and online retail stores. More information is available at: www.arizonahighways.com